Quote:
Originally Posted by DaneMcCloud
I'll be honest: It really pisses the **** out of me that you guys use ratings as some sort of weapon, when people like me DEPEND on those ratings for earnings.
Additionally, you guys never, ever provide any context, such as this:
https://variety.com/2020/tv/news/nba...wn-1234789052/
TV Ratings: NBA Finals Game 1 Dominates Wednesday Night, Dips From Last Season
LeBron James and the Los Angeles Lakers secured a comfortable win in game 1 of the 2020 NBA finals versus the Miami Heat, and unsurprisingly ABC rode the team’s success to an easy ratings win.
The game averaged a 2.1 rating among adults 18-49 and 5.1 million total viewers according to fast national numbers. While that was enough to win the night, it does represent a large decline from the broadcast figures that the opener of last season’s finals put up.
Those figures are subject to significant upward adjustment once more accurate measurements come in, and the multiple COVID-19 and general TV viewership-related caveats still apply. Earlier on, Jimmy Kimmel’s countdown to the game delivered a 1.1 rating and 4.2 million total viewers.
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So, the NBA Finals lead-in had 4.2 million viewers while the game itself had an early number of 5.1 million viewers. Additionally, game time is NOT convenient for people in Los Angeles because most people that aren't working from home are stuck in traffic at 6:00pm, which of course brings in lower ratings.
And finally, using ratings as a weapon without stating that overall TV viewership is down across the board for every single program by more than 20%, regardless of network, rings hollow because Of COURSE ratings are down.
People just aren't watching Live TV in the same numbers as past years. |
It's down 50% from GS vs. Raptors last year, man. Moreover, you cite people that aren't working from home without acknowledging that there are a HELL of a lot more people working from home right now and that Game 1 of the finals LAST year was a 6p PT tip as well.
And as you've noted, baseball is up. Golf is up.
What's being weaponized isn't the ratings in a vacuum - it's the glib response to them. Even the context you provided can, at best, explain SOME of the decline.
At some point there should be SOME kind of reckoning here, but there just isn't. There's always a justification.
Call it collateral damage to a vital mission from the NBA and it's players (or even a completely unavoidable one if you want to), but to say just say there's no damage from it at all is folly.
Yes, this messaging IS tiring the hell out of a lot of people. The haughty manner in which it is being delivered doubly so.